Privacy Policy

1. Who we are

Paperlink (“we”, “our”) is a product of Urban Legend Makers. This Privacy Policy describes how we collect, use, and protect your information when you use the Paperlink app, website, and services (the “Service”).

2. Data we collect

We collect the following data:

• Account data: email address, password (stored in hashed form), account status, and plan (e.g. free/pro).
• Profile data (if you provide it): profile photo, social media handles (Instagram, TikTok, YouTube, X), for personal and/or business profiles.
• User-generated content: QR codes you create, links and destinations you associate with them, and any photos, videos, or files you upload or link through the Service.
• Technical and usage data: when you use the Service we may log information such as IP address, device type, and actions (e.g. signup, login, creating or editing stickers) to operate the service, prevent abuse, and improve the product.

3. How we collect data

We collect data when you: register or sign in; create or edit QR stickers and links; upload or link media; use the app or API; or contact us. We use cookies or similar technology on the website for session and authentication.

4. How we use your data

We use your data to: provide and operate the Service; communicate with you (e.g. activation emails, password reset, important notices); improve and secure the Service; and comply with legal obligations. We do not sell your personal data.

5. Third parties

We may use third-party services (e.g. hosting, email delivery) that process data on our behalf to run the Service. Any such third party is required to protect your data in line with this policy and our instructions. We do not share your data with third parties for their advertising or marketing. We do not use tracking for advertising in a way that would require App Tracking Transparency without your consent.

6. Data retention and deletion

We retain your account and content for as long as your account is active. You may request deletion of your account and associated data at any time by contacting us (see contact below). We will delete or anonymise your data within a reasonable period, except where we must retain it for legal or safety reasons.

7. Revoking consent and your rights

You may withdraw consent for processing where we rely on consent by closing your account and requesting deletion. You may have rights to access, correct, or delete your data, or to object to or restrict processing, depending on your jurisdiction. To exercise these rights or to request deletion of your data, contact us using the details below.

8. Security

We use appropriate technical and organisational measures to protect your data against unauthorised access, loss, or misuse.

9. Changes to this policy

We may update this Privacy Policy from time to time. The current version and effective date will be shown on this page. Continued use of the Service after the effective date constitutes acceptance. We may notify you of material changes by email or in the app.

10. Contact

For privacy requests, account deletion, or questions about this policy, contact us at the support or contact details provided in the Paperlink app or at paperlink.io.